Top Customer Retention Strategies for your business
Over years, social media has been an important platform for businesses to thrive, interact with their customers and build new relationships. It has been a great source to reach out to new heads and extend the reach of your business, to gain a new audience, consequently customers. Though it sounds alluring to acquire a new customer for your business, retaining an existing one is still cheaper and efficient than the former. Investing your efforts in retaining the existing customer is an advisable strategy as it will continually increase the return on investment rate of your business. Especially in this era of fiercer competition among businesses, everyone wants customer attention. It is easier for your audience to get influenced by your competition and connect to them. Thus, customer retention becomes the top priority of any business in order to thrive in the market for a long time. With a tool like social media in your pocket, it becomes much easier and efficient to accomplish your go